⚠ DEMO MOCKUP — not live. Visual preview of stats-integration plan for Alan.
📍 For plumbers ranked 4–20 on

286,000 plumbing calls in Australia today. 44% will hit the top 3.

Most Aussie plumbers are invisible on . We fix your visibility first. Then your conversion. Then your calls. In that order.

Where do I rank? Free check ▶ Watch the video
Does this sound like you?

Why your phone isn't ringing

1

Phone isn't ringing.

Calls have gone quiet. You can't grow a business on hope. The leads have to come from somewhere, and right now they're going to someone else.

2

You're invisible on .

Page 2 might as well be page never. The top three plumbers in your suburb take most of the calls. Everyone else fights for scraps.

3

Burning money on ads, no calls.

Three grand a month, plenty of clicks, no booked jobs. Sound familiar? You shouldn't be paying for traffic that goes nowhere.

Plumber finding his business buried on page 3 of Google
This is what "Page 3" looks like. Buried below the competitors, zero leads, ad spend bleeding out. The reality for plumbers ranked 4–20

Plumbing calls happening in Australia right now

0

and 44% will hit the top 3 on .

live estimate · ticking at 3.31/sec

28,615 plumbing businesses · ~10 calls/day each = 286,000/day ÷ 86,400 sec = 3.31/sec. Sources: IBISWorld 2026 · HomeGrail.

The visibility cliff

Position 1 takes 39.8% of clicks.
Position 4 takes scraps.

Local search isn't a gradient. It's a cliff. The top 3 take almost everything. The rest fight over leftovers.

Position 1
39.8%
Position 2
18.7%
Position 3
10.2%
Position 4–10
scraps
Top 3 plumbers in your suburb get 126% more traffic and 93% more calls than positions 4–10. Sources: BrightLocal (organic CTR study), Local Falcon (50M-search Map Pack analysis)

Visibility first. Conversion second. Never miss a call third.

Three steps to fix the leads pipeline. In this order. No mystery PDFs, no 12-month contracts.

1
Step 1 · Visibility

Get found on

Business Profile overhaul, suburb-level ranking, local SEO. Get into the top 3, where 44% of the clicks go.

2
Step 2 · Conversion

Turn visitors into bookings

AI-ready website, chat widget, review engine. The traffic shows up. Now we make sure it converts.

3
Step 3 · Coverage

Answer every call, 24/7

AI receptionist answers when you can't. Midnight burst pipe? Sunday call-out? Booked, not missed.

71%

of plumbing searches bypass paid ads entirely.

They go to the map and the top organic results. If you're spending three grand a month on Ads but not in the top 3 organically, you're paying for the 29%.

Source: BrightLocal local-services-ads click study

What's inside

Built for tradies, by people who get the trade.

60-second demo · coming soon
Plumber stuck in the missed-call lost-leads cycle

Business Profile Overhaul

Categories, photos, service areas, review strategy. We rebuild your GBP so you appear when locals search 'plumber near me' in your suburb.

Plumber using AI chat on phone

AI-Ready Website

Built two ways. For humans: an AI chat widget that answers visitor questions 24/7 and books jobs while you're on the tools. For AI: structured so ChatGPT, Claude, Perplexity and Gemini can read your site and recommend you when locals ask them for a plumber.

Customer leaving 5-star review on phone

Review & Rating Engine

Every completed job triggers a review request. Lifts ratings, boosts local rankings, signals trust.

Suburb-level ranking data visualization

Suburb-Level Ranking Reports

We show you exactly where you rank in every suburb you serve, and exactly where you're losing leads. No mystery PDFs.

Plumber receiving NEW LEAD notification on phone

AI Receptionist (24/7)

Step three. Once leads are flowing, the AI answers every call. Even at midnight, even on weekends. You never miss a lead again.

Branch operations dashboard with calls, leads and messages

One Brain Hub

Leads, quotes, payments, reviews. All in one dashboard. Simple, clear, automated. Built for tradies.

Plumbers Mate AI team setting up dashboards
Done-for-you setup

We do it all for you.

We learn how your business runs, then build and connect every integration so your system works seamlessly from day one. You stay on the tools. We handle , the website, the AI, and the dashboard.

Stats sourced from
IBISWorld BrightLocal Local Falcon ProWeb365 HomeGrail AgentZap

Pick where you start

Start with a free rank check. No lock-in. 90 days to show movement.

Starter
Solo plumbers

For solo operators ranked 4–20

Contact us
  • Business Profile overhaul
  • Local SEO basics
  • Suburb-level ranking reports
  • Review automation
  • 90 days to show movement
  • No lock-in, cancel anytime
Most Popular
Pro
Small teams

For 2–5 tech crews

Contact us
  • Everything in Starter
  • AI-Ready Website rebuild
  • Discoverable by ChatGPT, Claude, Perplexity & Gemini
  • AI chat widget (24/7)
  • Quote follow-ups & lead re-engagement
  • Team dashboards
  • Priority support
Scale
Multi-tech crews

For 5+ techs / multi-region

Contact us
  • Everything in Pro
  • AI Receptionist (24/7 call answering)
  • Multi-technician operations
  • Advanced analytics
  • Custom integrations
  • Dedicated account manager

See where you rank, in 30 seconds

Free rank check. Type in your suburb, see exactly where your business sits today. No email, no pitch, no pressure. Just the data.

Free Rank Check

Frequently Asked Questions

How is this different from SEO agencies that gave me a mystery PDF?

We show you suburb-level ranking data from day one. Local Falcon's 50-million-search dataset shows top-3 plumbers get 126% more traffic than positions 4–10. We measure against that, weekly. No PDFs, no fluff.

How quickly will I see more calls?

Most clients see Map Pack movement in 30–60 days. The 44% of clicks going to the top 3 is the prize. We're climbing toward it, not "doing SEO."

What if I'm already ranking well?

Position 1 takes 39.8% of clicks. Position 4 takes ~5%. If you're in 4–10, the gap is bigger than it looks. If you're already top 3, we focus on conversion and coverage instead.

Do I need to drop my current ad spend?

71% of plumbing searches bypass paid ads entirely. They go to the map and organic. So if you're spending on ads but not ranking organically, you're paying for the smaller slice. Most clients reduce ad spend within 90 days.

What about the AI receptionist I keep hearing about?

That's step three. First we get you found, then we make sure your site converts, then the AI catches every call you can't. Order matters.

What systems does it integrate with?

ServiceM8, AroFlo, Tradify, Xero, MYOB, Business Profile, plus most CRMs. If it has an API, we connect it.